As part of its commitment to social welfare, ASA India organizes and conducts a diverse range of programmes for its Corporate Social Responsibility campaigns.

Our projects

ASA PATHSALA

ASA PATHSALA

The first ASA Pathsala, an added learning center, was opened at Gangadharpur in 2015. Presently, there are several ASA Pathsalas across different states of India, supporting thousands of students between standards six and ten. A total of around 200 students from the ASA Pathsalas cleared the Secondary Examination in 2019, with 47 of them securing a first division score. These centres of learning have provisions for remedial and tuition classes for children from underprivileged households, with a special emphasis on the education of the girl child. ASA-India seeks to provide education not only to the children of its clients but whoever else needs the same from the adjacent areas, too. Such educational efforts have been found to improve learning outcomes and better the performance of children at school, arresting the high drop-out rates, especially among the girl child, in the peri-urban and rural areas of several states. Each Centre for Excellence is equipped with a library containing additional books to provide support to the students. Computer coaching, internet facilities and extracurricular classes have also been initiated at these centres since 2018 to bring about a holistic development and provide equal opportunities to children from poor households. The ASA Pathsalas are supported by ASA-India’s field staff. The educated local youth have been presented the opportunity by ASA-India to operate as teachers, and have found an additional source of income through these classes.

SOLAR LAMP DISTRIBUTION

SOLAR LAMP DISTRIBUTION

Many of the children who attend ASA Pathsalas come from households with little to no electric supply. For such children studying at home used to get restricted to daylight hours. ASA-India has distributed free solar lamps to these children and thereby helped to extend their study beyond daylight. This has a positive impact on the performance of children at school. Surveys were conducted on the basis of students’ attendance percentage at the Pathsalas, their socio-economic condition and electricity availability at their homes. Based on this, a student friendly model of solar lamp was distributed among students from the ASA Pathsalas. Besides providing a steady source of lighting and minimizing health hazards caused by oil lamps, the solar lamps have also incentivized students to more frequently attend the Pathsalas.

SCHOLARSHIP PROJECT

SCHOLARSHIP PROJECT

This ASA-India initiative is aimed at felicitating and rewarding students (who are the children of ASA-India borrowers) having attained 80% or more as their aggregate score in the standard ten examinations, irrespective of whether they have studied at ASA Pathsalas or not. The scholarship money has been a source of great motivation for meritorious students, allowing them to meet the expenses of their higher education besides purchasing books and stationery required for their courses.

HEALTH CAMPS

HEALTH CAMPS

Since its inception, ASA-India has been running free health camps for the borrowers. The camps aim to provide support in terms of general healthcare besides checking and regulating blood pressure. The beneficiaries share their viewpoint through exit surveys and their suggestions are taken into consideration while organizing future camps. The ASA field staff manage the administration of these camps on their own without the intervention of external agencies. Free health camp are considered a life-saving program, where medical services are administered by a team of qualified doctors who evaluate the living conditions and determine the obstacles and challenges to work, refer medical cases towards surgeries (if required) and raise health awareness among the community, teaching them to deal with communicable and non- communicable diseases.

EYE CAMPS

EYE CAMPS

Along with the health camps, regular eye camps are also organized by ASA-India where borrowers and their spouses with power requirements are provided with spectacles. Autorefractors are set up for computerized eye testing. Several eye check-up camps were organized by ASA India in 2018 and 2019 catering to thousands of beneficiaries. These eye camps are manned by expert optometrists and have been a huge success. ASA-India has further resolved to select critical cases (on a pilot basis) from these eye camps every year and support the concerned patients for carrying out their operations.

ARSENIC FREE WATER TREATMENT PLANT

ARSENIC FREE WATER TREATMENT PLANT

Alongside the construction of toilets, ASA India has set up an arsenic treatment plant at Gaighata in 24 Pargana district of West Bengal, which is presently providing clean water to more than 4500 people. Extensive arsenic and presence of iron particles in ground water had been the cause of various diseases, endangering the health of people in the area. Before the construction of the plant, local villagers had to travel around 1 to 2 kilometers in order to obtain arsenic-free water as the nearby tube wells were contaminated. Many community members had also shifted to purchasing drinking water. But the presence of the planet now guarantees a pure and free water supply, saving INR 125,000 per month in combined costs for villagers. The treatment plant has thus emerged as a reliable source of potable water, addressing a number of health concerns.

SKILL DEVELOPMENT FOR WOMEN EMPOWERMENT

SKILL DEVELOPMENT FOR WOMEN EMPOWERMENT

With the aim of bridging the gender gap caused due to unequal access to resources, ASA-India, in collaboration with Lions International, has organized skill development training in sewing for women who have lost their husbands early in life that has affected their livelihood activities. 600 women participated in the skill development program. Local level trainers provided the necessary training to these women. The sewing machines were provided by Lions Club. ASA has empowered these women to break free from family prejudice and stereotypes to improve the quality of life. The women are now able to supplement their incomes from home by getting involved in sewing, following their skill development training.

WHEEL CHAIR DISTRIBUTION

WHEEL CHAIR DISTRIBUTION

Under this ASA-India CSR Initiative, wheel chairs have been distributed to the physically challenged. The wheel chairs have helped to transform the lives of these individuals by giving them the ability to participate in society and earn a living with renewed dignity.

SUPPORTING ART

SUPPORTING ART

ASA India is proud to partner 40 women Dokra artisans in the district of Bankura, West Bengal. ASA India provides credit to the artisan groups at affordable interest rates and on very flexible terms. Currently, a total of 300 Dokra pieces and 100 Gamochas have been purchased from the borrowers. The group of artisans has displayed its exquisite creations in many exhibitions all over India and also at Biswa Bangla Forum of the Government of West Bengal. As a part of the socially relevant initiatives, ASA-India intends to popularize the creations of its clients by positioning them as corporate mementos besides purchasing Gamochas at market price and presenting them as corporate gifts. This initiative has lent a new lease of life to many artisans, encouraging them to hone their crafting and artistic skills.

ASSISTING THE DIFFERENTLY ABLED

ASSISTING THE DIFFERENTLY ABLED

ASA-India has arranged for two desktop computers and five solar lamps at the Asha Niketan, Kolkata, which provides an adult care home, training and a conducive environment for intellectually challenged individuals. ASA-India also makes provisions for sanitary products and diapers for children and adults every quarter. A washing machine has also been installed, which has reduced a lot of manual work for the boarders. ASA-India intends to expand such forms of support to other organizations, including orphanages.

FLOOD RELIEF

FLOOD RELIEF

With natural calamities, ASA-India has always ensured to intervene for assistance and rehabilitation. ASA-India does not collect loan instalment payments from its clients during periods of natural disasters, so as to alleviate them from any additional stress they might undergo in the midst of a crisis. During the Bihar floods in September 2017, which affected 36 ASA-India branches, the organization provided its borrowers in the area with rice and lentils. The ASA-India staff also met the borrowers to offer them mental support and emotional solidarity. Following the 2019 Assam floods, ASA-India provided flood relief support to over 4500 people. Eight health camps were also organized in the affected branch areas in Assam at Mangaldoi, Chapor, Barpata, Sarthebari, Gouripur, Golokgunj, Hajo and Howli. ASA-India contributed INR 50000 to the Chief Minister’s Fund in Kerala, the same amount it had donated to the Chief Minister’s Fund in Odisha in 2018. In spite of not having any branches in Kerala or Odisha at that time, the funds provided were in keeping with ASA-India’s mission to intervene in affected areas of India as a responsible organization.

PROJECT H.O.P.E. WITH NARAYANA HEALTH

PROJECT H.O.P.E. WITH NARAYANA HEALTH

H.O.P.E. (Harnessing Oncological Preventive and Early detection services) is the flagship program under Narayana Health CSR and NHCT. This program is centred around generating awareness and screening for breast cancer as well mammography provisions for women with suspected breast pathology. Under this project, ASA-India will provide a mobile medical unit for Program H.O.P.E. in order to expand the scope of services and ensure enhanced mobility for the team conducting the surveillance. Special camps will also be organized for ASA-India borrowers for screening of oral cancer, breast cancer and other non-communicable diseases like diabetes, hypertension, anaemia, visual problems and cardiac diseases.